Customer and crewmember experience 


JetBlue is a company known for award-winning customer service, delivered by helpful and friendly crewmembers. Future technologies to power seamless customer and crewmember interactions across the entire digital and physical travel experience include personalization, geolocation, customization, messaging, virtual reality, improved tools for our crewmembers to deliver magnificent service or enhanced ways to extend the JetBlue brand and culture.


Connectivity, digital
and data


Imagine a travel experience free of bag tags, tickets, lines and instead a connected world that anticipates customer needs, powered by the Internet of Things, artificial intelligence, big data and predictive analytics.

and logistics


Behind every exceptional customer experience is a precise operation. The future includes planning and logistics powered by machine learning, artificial intelligence and technology enhancements in logistics, mobility and next generation navigation.