A 35,000-foot view of travel industry innovation.


(It helps that we’ve been in a cockpit.)

Our investment focus


Solutions that brighten the journey and enable a seamless travel experience throughout every part of the customer's trip.


    Reimagining the

Evolutions in hospitality, including alternative accommodations, and the underlying products and services that power the industry.


  Next-Generation Aviation Operations and Enterprise Tech

Innovations that enhance safety, improve operations, and drive enterprise-wide efficiencies.


   Innovation in
and Revenue

Technologies that personalize and diversify commerce, simplify payments, and improve revenue opportunities.



Advanced methods of measuring and reducing emissions, improved environmental protections, and game-changing transportation powered by alternative propulsion systems.


What we do

It’s simple. We invest in and partner with early-stage startups improving the travel, hospitality, and transportation industries. We’ve taken JetBlue’s original mission to bring humanity back to travel and are expanding it on an unprecedented scale – we want to improve the end-to-end experience for travelers everywhere, whether they’re flying or not. And we believe that partnering with game-changing technology companies is a great way to do it.

Why we excel

As you’d expect, we have a deep expertise in aviation, but our team also specializes in hospitality, regional and ground transportation, and more. In short, we’re travel geeks and could spend hours talking your ear off about the latest developments in predictive maintenance, machine learning, and electric propulsion for the industry. Combine that with our focus on helping turn good startups into great ones, and you’ve got our recipe for success.

How we help

Of course, we provide funding to promising startups, but we do so much more than that. We give steady guidance, make connections to industry power players, provide proof-of-concept opportunities, and, in some cases, incubate startups in our own Silicon Valley office.

What’s next

Some of the companies we work with are disrupting travel for the better. Others might take a few more years to make their vision a reality, but it’ll be worth the wait. As travel industry veterans and venture capitalists, we know the value of looking beyond the horizon. You just can’t beat the view. So tell us, how can we help you?